Our Approach

Australian leaders are faced with difficult choices as our nation approaches a period of dramatic transition.

They need advice that provides a foundation of certainty for the strategic decisions ahead.

We use data to create the certainty required for leaders to make long-term choices that shape and thrive within the mega trends of our political economy. This is our most unique offering. 

We help deliver this certainty through 3 key principles:

Data Clarity

Our predictive analytics and data insights show the paths to success, helping us set viable and ambitious objectives.

Behind these insights lies our data ecosystem, which utilises billions of data points on citizens’ expectations for mega trends in 8 countries, mapped to sectors and clients. We use machine learning to identify key insights allowing for optimisation of client choices.

This data approach helps organisations to maintain a focus on key objectives, remaining focused in advocacy, even when external and business pressures create distractions.

Strategy led

With clear, data-backed objectives, we build strategies which help our clients influence their external business environment.

Our strategies create pathways to change which navigate the policy, regulatory, reputational and commercial barriers to a client’s success.

Positive impact

Many of the economies in which our clients operate are too imbalanced, too slow growing or unsustainable long-term.

Every transformation or policy campaign is an opportunity to increase alignment between social aims, environmental action and shareholder value.

We work with clients who have an ambition to make a positive impact on the world around them – and we help them achieve it.

We are experts in understanding mega trends, their impacts on the Australian community, and helping clients to adapt and respond to achieve outstanding results.